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FAQs - Online Advertisement
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- What do you mean by online ads?
Promotional activities using internet media and www to deliver marketing messages to the prospects is called as online ads. Examples, PPC, banner ads, social network ads, e-mail marketing etc.
- How do I plan my online advertisements?
It is quite similar as offline ads. Here, you have to define your audience, choosing your target, planning your budget, creating ad content and implementation and tracking results.
- What are the different sizes for ads?
There are various sizes of online ads are: Leaderboard (728 x 90 pixels), Full Banner (468 x 60 pixel), Half Banner (234 x 60 pixel), Rectangle (180 x 150 pixel), Square Button (125 x 125 pixel), Skyscraper (120 x 600 pixel), Wide Skyscraper (160 x 600 pixel), Micro Bar (88 x 31 pixel), Large Rectangle (336 x 280 pixel), Medium Rectangle (300 x 250 pixel) etc.
- What is PPC?
It is an online advertising model and is used on websites where advertisers pay their host only when their ad is clicked.
Some of the major PPC providers are: Google AdWords, Yahoo! Search Marketing and Microsoft adCentre.
- Will you create the banner for my Ads?
Yes, we do create banner ads for our customers.
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